re:Bloom Website
type: website || medium: figma, figjam, webflow
The re:Bloom website needed a makeover that can help increase the organization’s credibility. I was the project manager for our team which consists of a programmer, two content writers, and a designer (me).
problem space
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re:Bloom is a non-profit web agency. Our products are, essentially, websites. Unfortunately, our website was outdated, with very basic formatting and generic stock images. We must have a website that is aesthetic, has a clear user flow, and is concise in order to gain credibility for our service.
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How might I lead with a team to create a website for our organization that is not only aesthetic but also 1) enforces new branding, 2) has a clear user flow, and 3) builds credibility for our services?
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The scope of this project was an issue. We started out with the following deliverables:
Brand Kit (in the “Branding” tab)
Design Guide
User Flow
Site Map
Website with 3-5 pages
In the end, we had multiple subpages and went through a few brand edits. An example of a brand edit is that, we originally had hexagons as part of the branding, but we already had blobs, which led the hexagons to be a bit random and was not fully implemented into the branding.
final deliverables
The final deliverables for the website are:
Brand Kit (in the “Branding” tab)
Design Guide
User Flow
Site Map
Website with 5 tabs and multiple pages
design guide
